Wake Launches Its Effortless Designer Feedback Tool Publicly

Sometimes a designer can get sucked so deeply into a project that they don’t even really know whether it looks good or not anymore.

Feedback is an essential, yet strangely complicated, part of the design process. Wake, which is launching publicly today, aims to allow designers a more effective way to share their works-in-progress and get feedback from their teams.

The product, which consists of Mac, iOS and web apps allows design teams to instantly review what others are working on, share their thoughts and get back to their own projects without weaving through dozens of office workflow tools or wandering to fellow designers’ desks.