Where Are They Now? Startup Battlefield Competitor Cinder

Disrupt SF 2015 is right around the corner, so we thought we’d catch up on one of last year’s Battlefield contestants — Cinder. Cinder didn’t win the competition, but they’ve been doing some pretty good things since the show. Here’s a bit more about the company and what they’ve been up to since Disrupt SF 2014.

For the uninitiated, Cinder is a budding startup that wants to make your kitchen smarter. Since Disrupt, Cinder has been hard at work on a precision grill that automatically cooks your food for you. TechCrunch editor John Biggs had some hands-on time with Cinder back in April, and described the machine as “a George Foreman Grill that went to MIT.”

This grill seems incredibly smart and could disrupt the way we grill meats. Just tell Cinder how you like your steak, for example, and it will automatically cook your steak to that level and text you when it’s ready to eat.

Since Disrupt, Cinder participated in the Winter 2015 batch at Y Combinator, raising $120,000 and dazzling attendees with their product at Demo Day back in March. They are working hard to put the finishing touches on the Cinder grill, and are currently accepting preorders for $249 — 50 percent off the expected retail priceon their product page.

The company has completed its first production run that will begin shipping to those who’ve preordered the device in early 2016. New orders will reach customers in mid-2016.

Does Cinder’s story make you want to bring your startup to Disrupt? Sadly, applications for this year’s Battlefield have formally closed, but there’s still hope. If you’re a startup that’s less than two years old, you can join us in the Startup Alley. On Monday and Tuesday of Disrupt, a wildcard out of the Alley is selected, by audience vote and editor selection, to pitch onstage as part of the Startup Battlefield.

The Wild Card company selected from Wednesday’s Alley will have an opportunity to demo on stage in front of the Disrupt audience.

You can buy Startup Alley tickets by clicking here

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